Tuesday, June 26, 2007
Critical Steps to Online Success - Websites built with MS FrontPage--How to FTP to your server
Front Page-I find it clunky and restrictive.
Front Page generates some additional code that can get in
your way when you're uploading and editing your files on
your FTP server.
Windows-compatible FrontPage CD's will all come with Web
Publishing Wizard (WPW). However (and it's a big "however")
you can only use WPW to "upload" to your FTP server, you
can't view the contents of your server directories and you
can't move or delete any of the files with this software.
It's probably easier if you install and use a standard FTP
software package. You can find Free ones on Google.
But be aware…FrontPage generates standard HTML files, but
there's some additional Microsoft-specific code embedded in
the page.
If you have installed the FrontPage Extensions, don't try
to FTP files up to the server with anything except the MS
Web Publishing Wizard (but then of course you can't
manipulate them-or so I understand-I've not used the
extensions for this very reason).
If you wish to upload files via a standard FTP package,
please remember to "uninstall the extensions" before
uploading.
This is a fairly straight forward process but not totally
simple. We don't have time to get into it here so I suggest
you go to Google and search for articles on "How to Remove
the Microsoft FrontPage Extensions".
You can get a really good "FTP add-on" as an extension of
the browser "FireFox" from Mozilla a great browser by the
way). This package is free and comes highly recommended
although I have not used it-I just use MS Windows Explorer
(I like to keep it simple).
All that being said, I have always found "Front Page" to
be very annoying and restrictive to use, so I don't use it
anymore. I used it years back when it came bundled with
Windows 2000 and I didn't want to buy another program. Now
you have to buy it as an additional package-it doesn't come
bundled with Windows XP. So why not get something more
flexible to work with.
Keep on winning
Regards
Jim
Do you want to learn how you can get off to a quick start
in Internet Marketing? Then read my fast start guide "3
Surefire Ways to Make Money Online".
Download it free here:
http://homebasedbusinessontheweb.com/cap/
Jim Keayes is an expert Internet Marketer. He coaches
internationally in how to build successful Home Based
Businesses Online.
You can visit his website at:
http://homebasedbusinessontheweb.com/
Critical Steps to Online Success - Launch your First Website-Upload to your FTP site
pretty simple for now…just an "Opt-in Page" and a
"Download Page". You can add more later, but right now
we want to get you on the road.
If you're ready to upload your pages to your site, then by
now you will need to have designed your pages, tested the
links, tested your Opt-in form with your autoresponder,
selected and registered your "Domain Name", chosen and
registered with a Hosting Service Provider (such as GoDaddy
or Host Gator etc), opened your Hosting Account and finally
tested and found that your site is now live and ready to
have pages uploaded.
If you are working with GoDaddy (which I do because that's
where I started and I like it) and you built your webpage
with Dreamweaver or a simple HTML Editor you can simply use
Windows Explorer (the Windows file manager program).
You open your FTP website in MS Internet Explorer (note:
it has to be IE for this to work-you can't use Firefox
here).
Remember to use the "FTP" prefix instead of the usual
"HTTP":
Eg: "ftp://your-own-domain-name-goes-here.com"
All you have to do now is copy and paste your files from
your hard drive to the server directory and you're done.
If you have created your web pages using "Microsoft Front
Page" it's a bit more complex. You need to use some FTP
(File Transfer Protocol) software to upload your files.
It's a quite a bit more hassle to upload (we call it FTP)
your files to your site.
If you can, I recommend finding other web creation
software to work with (that's just my personal
preference…you may love it). Front Page may be easy to
create pages with but I've found it to be much more
annoying when you want to edit your site files and
directories.
This process with Front Page involves quite a bit of
detail so I'll treat it in a later article.
Keep on winning
Regards
Jim
Do you want to learn how you can get off to a quick start
in Internet Marketing? Then read my fast start guide "3
Surefire Ways to Make Money Online".
Download it free here:
http://homebasedbusinessontheweb.com/cap/
Jim Keayes is an expert Internet Marketer. He coaches
internationally in how to build successful Home Based
Businesses Online.
You can visit his website at:
http://homebasedbusinessontheweb.com/
Critical Steps to Online Success - Launch your First Website-How to get it Hosted
This is your website-did you build it yourself--how many
pages have you designed?
If this is your first website and you are just getting
started at Internet Marketing you will only need to have 2
pages on your site: a "Sales or Offering" page for you
free giveaway plus your "Download" Page.
If you did it all yourself then it's probably up to you to
get it live on the web.
There are lots of hosting services available to you. Here
are a couple of ideas:
There are affordable solutions at "Host Gator" for hosting
($7.99 per month for hosting-a bit pricy) and Domain Condo
to register your domain ($3.99 to register--about as cheap
as it gets--and $3.99 per month for hosting-- recent
pricing).
I have used Network Solutions. They are the biggest I
understand but I find them quite expensive comparatively
and mostly slow and clunky. But that may not be everyone's
experience.
I now use "GoDaddy" pretty much exclusively and am very
happy with them-easy to use once you find your way around
and great support. A bare bones package is $7.99 to
register a domain and $3.99 per month for hosting.
Are the ones I mention above a better service than
GoDaddy? Honestly I don't know…I've never used them.
Once you have selected and registered your domain name
there will be a delay of 10 minutes to a couple of hours
before that domain is active.
You can then proceed to open a hosting account (for a
monthly fee). There will be another delay of 10 minutes to
a couple of hours before the domain is finally accessible.
The hosting company will send you an email with your
access information and password.
Now you can begin to upload your files to your web pages.
Keep on winning
Regards
Jim
Do you want to learn how you can get off to a quick start
in Internet Marketing? Then read my fast start guide "3
Surefire Ways to Make Money Online".
Download it free here:
http://homebasedbusinessontheweb.com/cap/
Jim Keayes is an expert Internet Marketer. He coaches
internationally in how to build successful Home Based
Businesses Online.
You can visit his website at:
http://homebasedbusinessontheweb.com/
Critical Steps to Online Success - Launch your First Website-How do you get a Domain Name?
live on the web?
Let's take a quick look at some terminology.
When you launch or publish your website to the web you
have two basic choices. Either you use your own server (not
a good idea unless you're seriously web and computer savvy
and have a powerful server) or you use a Web Hosting
Service Provider. For a small monthly fee these companies
will provide you with space on their hosting servers and
take care of all of the intricacies of getting your site up
and keeping it active.
But before you can get your website "hosted" you will need
to
select and register a "domain name" for your website.
A domain name is the body of the website URL you choose.
The part between the "www" and the ".com" plus it also
includes the extension like ".com" or ".net" etc. You might
find that "john.com" is already registered to someone else
but "john.us" is available…unlikely because "john" is such
a popular name.
These days you need to go through quite a number of
choices before getting a domain name you like. Most of the
good and easy ones have gone.
Just go to the Domain Name service of your choice and
enter some choices in the search box they provide on their
front page.
I like to stick with the ".com" extension because that's
the one most people default to. They remember your website
name and automatically add the ".com" on the end. Why fight
city hall and risk losing them.
If you can't seem to get a Domain name you like a good
trick is to add an extra word at the beginning or end of
your selection to find something that has not already been
taken. Quite often these days you will have to settle for
something longer than you would initially like.
Let's say you want "SuccessUnlimited.com".
Well unfortunately that's already taken.
But "MySuccessUnlimitedGroup.com" is still available…at
least it was when I checked today. So if you like that one
then
grab it quick.
Keep on winning
Regards
Jim
Monday, June 25, 2007
Critical Steps to Online Success-You have your "Squeeze Page"…Now what? You need a "Download Page"!
in the early days of your business.
You can get away with just two pages on your website to
start with:
1. A Squeeze Page
2. A Download Page.
Your Squeeze Page is your first brief sales page. It's
often your visitor's first real exposure to you so it
should be welcoming. It contains your headline, some bullet
points and your Opt-in Box for your visitors to accept your
free offer and subscribe to your list.
I'm assuming you have built your squeeze page and uploaded
it to your site and now you're ready to start getting
traffic. When they visit your site your interested visitors
will leave you their contact information and your
autoresponder will send them your "verification notice".
They open their email and confirm their request.
What now?
You now want your autoresponder to send them your
"download page" so they can download your free product or
make payment for a paid product.
So it's now time to design your "Download your Book" web
page.
What exactly is this page all about?
It is usual to offer your visitor a "Free Gift" as a thank
you for joining your "Newsletter or Ezine List". If you are
in the business of Internet Marketing then that gift will
probably be a "How to" book of some kind or a piece of free
software or whatever…something they can easily download.
When your visitor fills out the web form on your opt-in
page they will receive the "verification email" and when
they click the link in their email you want your
autoresponder to immediately send them a webpage from which
they can download their free gift.
So this page is really simple. It contains a link to your
"Free Book".
In it's simplest form it says briefly:
_____________________________________________ Welcome -
this is where you can download your "free gift" Just Click
the link below and download to your PC. Here's the link:
http://www.your-website-domain.com/your-free-book.html
__________________________________________________
So you want to have this page uploaded to your website
into a folder called "download-page" (or whatever you
choose) along with the PDF file for your book.
And that's it…you're ready to go.
Learn how to make it big on the Internet! Read my fast
start guide "3 Surefire Ways to Make Money Online".
Download it free here:
http://homebasedbusinessontheweb.com/cap/
Keep on Winning
Regards
Jim
Friday, June 22, 2007
Critical Steps to Online Success--Generate your List Settings at AWeber
Autoresponder.
I think I must be going mental to take on this task of
guiding you through this without the help of diagrams, but
let's see how we go. When I first got started with AWeber I
remember it was a pretty confusing experience.
Actually I find all Autoresponders are lacking in really
clear documentation that a stumbling idiot like myself can
understand.
So open the AWeber website at http://www.aweber.com/
and if you haven't already done so, go to the web form at
the bottom of the page and setup up your free 30 day test
drive. This truly is free and they are really good about
canceling if that's what you choose to do.
But don't do this yet unless you are now ready to get
started and take your squeeze page live. You don't want to
waste your 30 day free trial.
Once you've set up your account you log-in to the member
area.
You will be on the "home" page. Across the top you will
see a blue navigation bar with a yellow navigation bar
directly below it. Left click on the "list settings" tab in
the blue area and then left click on the "Settings" tab at
the far left hand side of the yellow area.
The first thing to do here is to give your list a name. I
tend to operate with just one list and use the "Form Name"
designator to separate out where the leads came from…more
on this later. The name can be anything you like but should
be somewhat meaningful to you. For now you could call it
"mymainlist". You can always change it later.
You then enter a short list description such as "My Web
Business Newsletter". Make the name professional because it
will be viewable on your "unsubscribe page". Now check
"Allow Multiple Unsubscribe", enter your company name and
your main website URL and you're done with this phase of
the setup.
We'll revisit this topic and deal with "Verified Opt-in"
and "Custom Fields in another article.
Learn how to make it big on the Internet! Read my fast
start guide "3 Surefire Ways to Make Money Online".
Download it free here:
http://homebasedbusinessontheweb.com/cap/
Keep on Winning
Regards
Jim
Critical Steps to Online Success--Design your Squeeze Page and attach your Web Form (or Opt-in Box)
You're now ready for a very exciting step.
It's time to get your website up and running.
First you will need to design your Squeeze Page and attach
your Web Form to allow visitors to register for you FREE
Book and Newsletter.
So just what is a squeeze page? A squeeze page very simply
is a "call to action". You want your visitor to opt-in to
your list.
A squeeze page is a web page whose only function is to
provide a page where visitors can opt-in to your list and
get your material. And it should be purely that. You don't
want to confuse your visitors by having other outbound
links on the page.
You have "one" single call to action on your squeeze page.
It should be very clear exactly what you want your visitor
to do. You want them to fill in the web form and subscribe
to your list so they can get their fee gift…and that's all!
Your opt-in rate will be significantly reduced if your
visitor is confused. So absolutely… no AdSense ads on the
squeeze page and no other links…not even to your main
website.
What do you put on your squeeze page?
1.A headline describing what your offer is about.
2.A few bullet points describing the benefits of your
offer.
3.Simple instructions on how to fill out the web form.
4.And of course the web form itself.
Your Auto-responder provider will have instructions on
their site to help you attach your web form.
Setting up your web form (or opt-in box as it is often
called) can be more complex than you may think.
If you think you might need help with this then see my
article:
"Internet MLM - Getting Started With the AWeber Auto
Responder"
Just copy and paste that title (without the quotes) into
the Google search bar and my article will be the first
entry returned. It will help you over a few of the more
confusing aspects of the process.
Once you are happy with your Web Form you simply paste the
HTML code into your Squeeze Page code where you want it to
appear on the page.
Learn how to make it big on the Internet! Read my fast
start guide "3 Surefire Ways to Make Money Online".
Download it free here:
http://homebasedbusinessontheweb.com/cap/
Keep on Winning
Regards
Jim