If you want to use your online prospecting campaigns to
build an MLM organization either in your City or State
(which you can do with "City Targeted" Pay-per-Click) or
even World Wide you are going to need a list to email.
There are two schools of thought here:
1.You send your prospects directly to your company's
website (or one created by yourself or your upline) where
they can immediately view your marketing material.
Hopefully this website has an autoresponder so the visitors
can be added to your list.
2.You build your own Squeeze Page and allow your visitors
to opt-in to your list from there. Then you expose them to
messages encouraging them to visit your presentation site.
There are advantages and disadvantages to both of these
options.
In "Option 1" your prospects get to immediately review
your marketing material and make a decision…so you get
recruits faster…maybe?
Your company or upline then forwards them a series of
follow up emails…usually 10 to 16.
There are 2 problems I find with this approach:
The first is that your company's or you upline's email
follow-up series are too generic and too focused on
attempting to "convince" your prospects that they should
join.
This becomes very annoying after a very short while and
you lose prospects who after all were interested enough to
review the offer.
The second problem I have found with this approach is that
your prospects are not "double opt-in" to your list and so
could get you or your company's email shut down for CanSpam
infringements. These infringements can carry very hefty
fines as well. You don't really want to go there.
When you take say 1000 prospects from the list you have
generated this way you now need to find an email provider
who is willing to allow you to work with a single opt-in
list. A challenge but it can be done.
As well as your MLM efforts you'll need a Funded Proposal.
If you want to stay in the game long term you'll want to be
making some sideline money early on to fund your marketing
programs.
Learn the "3 Surefire Ways to make Money Online"
http://homebasedbusinessontheweb.com/cap/
Jim Keayes is an expert Internet Marketer. He teaches people
to be successful online.
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