Having a Squeeze Page up and hosted is one thing; driving
traffic to the page is a different challenge all together.
But how do you get your visitors to take action and opt-in
to your offer?
Here is the most important thing you can do.! It's pretty
simple but it will greatly improve your site conversion
figures… guaranteed!
Write a powerful attention-grabbing headline:
Your headline far and away is the most critical copy on
your web page!
Your headline should be right at the very top center of
your page. It needs to be in a large font size and
experiment has proven that "red" is the best color.
You must grab your visitor's attention and you have 7
seconds to do it… well maybe 10 seconds! You want them to
see that you've got the perfect solution to their problem.
Your headline needs to be "benefit rich". It needs to tell
them exactly how what you have to offer will be of value to
them.
You know the difference between "Features" and "Benefits"?
Features tell the reader what you have to offer. Benefits
are much more powerful… they tell them how your offer will
create a positive change in their lives.
You want your headline to let your visitors know exactly
how your site will make their lives easier... save them
money... save them time... increase their income... or
simply make them feel better.
Use formatting variations like bold fonts, underling,
italics etc to give your benefits more presence… you want
them to hit the visitor in the eye and rivet their
attention.
But be sparing… don't get too fancy. You don't want to
come off as an amateur.
Learn the "3 Surefire Ways to make Money Online"
http://homebasedbusinessontheweb.com/cap/
Jim Keayes is an expert Internet Marketer. He teaches people
to be successful online.
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