You need to write an Email Series for your Auto-responder.
What's the point of this step?
You can't make money without subscribers!
You have to be ready for your visitors when they show up
at your webpage. You've promised them a "Free eBook" and a
free subscription to your Newsletter and now you have to
deliver. The best way to do this is via an email series at
your auto-responder that automatically sends the same
series of emails to every respondent.
But unless you are a 100% philanthropist, you want to make
some money from this venture. The best way to do this is
with integrity. You need to provide value as well as make a
sale. So make sure you are giving a lot of free relevant
content in your emails between your sales messages.
Here's a series of emails that works well:
______________________________________________
Email #1: Day 1
This email simply says: "Thank you for requesting my free
book - if you have trouble downloading please send me an
email to your-name@your-email.com. I have another free gift
for you which I'll be forwarding very soon"
Email #2: Day 3-give them a chance to absorb the first book
Send another free eBook or gift to generate good will -
maybe some free website building software.
This can be a simple email that just says: "Hi John,
here's a free gift for you."
Email #3: Day 5-give them time to absorb the second gift
Send Content - an article you have written is good if it's
relevant.
Email #4: Day 6
Make your first sales offer. At this stage you probably
won't have a product you have created yourself so your
first product will probably be an affiliate product you
have registered for.
Briefly describe your Affiliate Product and provide a link
to the sales page. You might also include a free gift or
content as a bonus.
Email #5: Day 8
Provide some more free content or another free gift and
make your sales offer again.
When people buy from you will need to send an email
acknowledging this
_______________________________________________
That's the end of the first series of emails for now.
Remember this series goes out to everyone who joins your
list, so everyone is receiving the same set of gifts and
offers.
You can extend this to a 20 email series if you wish by
repeating emails 2 through 5 with varying content and
products. Choose a length that works for you.
After that you can begin sending individual emails to your
entire list following the same format. These are not on
auto-pilot. You time the release and content of these each
time you send.
If you have your own "first product" finished then this is
a good time for you to begin to market that.
Keep on Winning
Regards
Jim
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